Skip to content

Market Monitor: Personal Care

Read Market Monitor

Market Monitor: Personal Care

Making the right decisions for your business starts with having the most accurate and current information available. Our Personal Care Market Monitor keeps you up to date on the events, trends, and market forces that shape and guide the industry.

Personal Care Industry Trends: Navigating Deceleration in 2023

  • After hitting record levels in 2021, transaction volume in the Personal Care industry continued to decelerate in 2023 due to a variety of factors. 
  • The factors influencing this deceleration, include rising interest rates, geopolitical tensions, inflationary pressures, and persistent bid-ask valuation spreads.

Consumer Priorities Reshaping 2023: Focus on Health & Wellness M&A

  • While 2023 experienced a pullback in discretionary spending across many product categories, consumers continue to prioritize their own health & wellness.
  • This trend is evidenced by a year-over-year increase in M&A volume for Vitamins, Minerals & Nutritional Supplements companies. 

Beauty Care Sector Spotlight

  • Despite a reduction in overall transaction volume, the Beauty Care sector saw a handful of megadeals in 2023.
  • This underscores the robust financial positions of strategic acquirers, showcasing not only their healthy balance sheets but also their readiness to to pay premium valuations for high-quality brands and manufacturers. 

Outlook for 2024: Anticipating a Transaction Rebound

  • With the “wait and see” attitude that defined 2023 firmly in the past, we anticipate a moderate rebound in transaction volume for 2024, especially among financial sponsors, driven by the anticipation of lower interest rates.

For more information or questions, please contact our contributors:

Rich Anderson, Managing Director: randerson@hexagoncapitalalliance.com

Andrew Suen, Managing Director: asuen@hexagoncapitalalliance.com

Johnny Sherwood, Director: jsherwood@hexagoncapitalalliance.com

Brennan Anderson, Vice President: [email protected]