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Transaction Announcement: Consumer - Pet Products

Best Friends by Sheri has been acquired by Outward Hound, a portfolio company of Prospect Hill Growth Partners.

Best Friends by Sheri was founded by Sherry Samani in 2009. Originally focused on producing homeware textiles, Sherry noticed her pomeranian Kudo enjoyed sleeping on some of her fabric swatches. Realizing that there was a gap in the market for high-quality, fashionable pet beds, Sherry went to work and Best Friends by Sheri was born.

Over ten years later, Best Friends by Sheri’s product portfolio includes some of the best selling pet beds in the industry. Known particularly for the Original Calming Donut Pet Bed, Best Friends by Sheri’s innovative pet bed designs have been praised by Forbes, Today Show, and Martha Stewart.

The Outward Hound family of pet brands has always been built on innovation,” said David Fiorentino, Partner at Prospect Hill Growth Partners. “Our acquisition strategy is to identify innovative brands with high growth potential. Best Friends by Sheri meets and exceeds that criteria and we are excited to further grow Outward Hound with such a strong brand,” said Mr. Fiorentino.

“We couldn’t have been happier with the level of experience, knowledge, and service that Hexagon Capital Alliance provided us in closing this deal. They were able to negotiate favorable deal terms for us while maintaining composure and integrity through a difficult negotiation process. I particularly enjoyed working with Brandon Clewett. He is even-keeled and realistic in setting expectations, yet firm and assertive in his negotiations,” said Sherry.
Hexagon Capital Alliance represented Best Friends by Sheri as its exclusive sell-side financial advisor. For additional information, please contact Brandon Clewett at [email protected]

About Hexagon Capital Alliance
Hexagon Capital Alliance LLC is an Orange County, CA-based middle-market investment banking firm providing mergers & acquisitions, capital raise, and strategic advisory services.  Founded in 1999 and previously known as Moss Adams Capital LLC, HCA spun-out from parent Moss Adams LLP and rebranded effective January 1, 2021.  HCA professionals have 120 years of combined middle-market experience and have completed more than 250 transactions in Consumer, Industrial, and Healthcare sectors.  For more information, please visit www.hexagoncapitalalliance.com.

About Prospect Hill Growth Partners
Prospect Hill Growth Partners is a Boston-area private equity firm that makes control equity investments in North American consumer and healthcare growth companies. The partners at Prospect Hill have collectively invested $2.7 billion of capital in more than 35 portfolio companies over two decades. The partners’ successful investment track record has been built on their sector-focused investment strategy and expertise, a robust operational value-add model, and strong alignment of interests. For more, visit www.prospecthillgrowth.com.